Trademarked Domain Names of Beer Brands; Daily Beer Distro for Monday November 12, 2018

Unless you’re employed by the actual brewery or you happen to be an appointed beer distributor, do not register trademarked domain names of beer brands. Unfortunately, I see folks do it everyday. Here’s the scenario: Domain Guy reads an article about domain names and has the bright idea to get rich quick selling domain names …

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A Look at the Carlsberg Beer Domain Name Portfolio; Daily Beer Distro for November 11, 2018

Carlsberg’s establishment dates back to 1847, when J.C. Jacobsen began brewing beer in the village of Valby on the outskirts of Copenhagen, Denmark. He named the brewery after his son Carl. It seems father and son didn’t always see eye to eye, so in 1882 Carl opened a brewery of his own. J.C.’s brewery became …

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Saturday is New Beer Label Day; Daily Beer Distro for Saturday November 10, 2018

Saturday is New Beer Label Day. I’m showcasing some of the previous week’s new beer label approvals of brands that have the potential for national distribution. I’m afraid I’m not going to be able to post every beer label. There’s just too many coming out each week. I’m including pre-rollout labels of new products, new …

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The Beer Distributor and the Old Mechanic; Daily Beer Distro for Friday November 9, 2018

Back in the 1970s there was an old beer distributor who serviced a couple counties in Arkansas with Stag and Pearl Beer. He ran his beer routes in an antique one bay route truck and was always having trouble keeping it running. One fateful June morning, despite several attempts, he was unable to crank the …

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Harvest Strategy in the Beer Business; Daily Beer Distro for Thursday November 8, 2018

I learned about harvest strategy years ago from stories about a man by the name of Paul Kalmanovitz. Through his holding company S&P, Kalmanovitz bought many of the old-line regional brewers that had financial difficulties during the 50’s, 60’s and 70’s including Pearl, Pabst, Olympia, General and Falstaff. He would purchase a faltering brewery through …

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Key Takeaways from the 2018 Annual iPourIt Report; Daily Beer Distro for Wednesday November 7, 2018

I just got a copy of the 2018 Annual iPourIt Report. And I have to say, this is where the industry is headed. There’s just too much valuable data here. I’m not saying bartenders are an endangered species by any means. But in large draft markets, self-serve beer and RFID technology will be the industry …

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The Mexican Fisherman and the American Banker; Daily Beer Distro Tuesday November 6, 2018

I hope you enjoyed my story from last week about the Brewery Rep and the Beer Distributor. I got the idea from “Anekdote zur Senkung der Arbeitsmoral,” which translates to “Anecdote Concerning the Lowering of Productivity” a short story published by Herman Böll in 1963. I promised that I would share another adaptation from Mr. …

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Best Brewery Owned Domain Names that Aren’t Beer Brands; Daily Beer Distro for Monday November 5, 2018

I was poking around the domain portfolio’s of a few of the larger brewers in the US, just looking at some of the domain names they own that aren’t actual beer brands. None of the domain names below are million dollar names by any stretch of the imagination. What they are though, are terrific branding …

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Brewers Developing Cannabis Infused Beverages; Daily Beer Distro for Sunday November 4, 2018

The hot topic at the moment is how can beer distributors capitalize on cannabis distribution. I’d like to take a look today at the various brewers developing cannabis infused beverages. It’s inevitable that brewers are going to be watching the cannabis market. I don’t think there will be much interest in the harvest, dried flower …

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The Schlitz Mistake; Daily Beer Distro for Saturday November 3, 2018

Since new breweries are setting up shop daily, I thought it might be appropriate to look at what happens when MBAs have their way with the Brewmasters. It’s called the Schlitz Mistake. I was young, but I remember the time well. The local Schlitz wholesaler’s warehouse was across the street from ours. During the 1970s, …

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Largest Private, Publicly Traded Beer Companies; Daily Beer Distro for November 2, 2018

For reference, I keep a list of the largest private, private equity owned and publicly traded beer companies. It’s easiest to use Wikipedia links for basic searches so I included them for you, from there you can get to a large amount of basic data quickly – even though you need to conduct due diligence …

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